Boost Your Online Marketing With a PPC Management Agency
Paid Search Advertising Built For Your Business
As a PPC services agency, we can’t plug in the same marketing plan for every business because it’s not a one-size-fits-all solution. With evolving consumer behaviors, worldwide events, industry tendencies, and other influencing factors, every business needs a unique strategy behind its paid search advertising.
Does Your Business Provide a
Service or Sell Products?
Depending on the type of business you run, we develop custom paid search advertising strategies that can penetrate the competitive online market you are up against. We can help you place your PPC ads on search engines. Whether you need PPC management for ecommerce or hiring a lead generation marketing agency, we can help.
Lead Gen
Generate qualified leads using the many features and ad formats search networks offer. Our lead generation marketing agency can position ads in front of audiences looking for your services.
Learn MoreEcommerce
Showcase your products through dynamic shopping advertising, including Microsoft and Google Ads. Our PPC management for eCommerce can target and engage your business with high-intent buyers online.
Learn MoreYour Ads Across Search Networks
Our PPC management agency positions your business on Google and Microsoft networks through Search, Shopping, Display, Remarketing campaigns, and more. Our paid search advertising agency leverages many years of experience and benchmark data to deliver the results your business needs.
Here are the key points behind our methodology in PPC advertising management:
Campaign Audit
- Existing Campaigns
- Site & Services/Products Analysis
- Business Goals & Objectives
- Tracking & MarTech
- Other Marketing Efforts
Market Research
- Competitor Research
- Keyword Research (Includes Neg. Kwd)
- Industry Market Trends & Consumer Behavior
- Strategy Development & Creation
Campaign Building
- KPI Setup
- Campaign Structure
- Feed Clean Up
- Tech Onboarding
- Tracking Installation
Optimization & Testing
- Search Query Analysis
- Negative Keywords
- Ad Copy & Landing Page
A/B Testing - Device Performance
- Bid & Feed Optimization
Reporting Results
- Performance Forecasting
- Attribution Models
- Deep Dive & Analytical Digest
- Campaign Results
- Next Steps
Expansion Strategy
- New Channels & Networks
- Marketing Budget Review
- Campaign Structure
- New Campaign Testing & Targeting Criteria
- Review of Strategy Enhancements
Why Hire WHITE SHARK MEDIA AS YOUR PPC SERVICES AGENCY
Work With Experts Dedicated to Your Business
Our paid search advertising agency has the experience, know-how, and ongoing learning to tackle online market challenges and meet business objectives across various industries, including yours.
14+
Years of experience
35,000+
Accounts managed across
dynamic marketing platforms:
200M+
In media spend
A team of digital marketing experts for each account:
- Digital Marketing Manager
- Strategic Account Manager
- Digital Marketing Strategist
- Tracking Specialist
- and more
Martech That Powers Advertising Success
White Shark Media’s blueprint for digital marketing success is not just made up of advertising experts but enhanced through a unique mix of tools and software.
Many moving pieces that deliver exceptional online marketing through our management include:
A reporting tool that provides simplified and accurate online data with insights into your cross-platform campaign performance to help feed into your monthly reports, optimization efforts, and marketing strategy opportunities.
Call tracking technology that highlights which marketing channels drive calls, texts, form fills, and other valuable actions to ensure your marketing dollars are allocated efficiently.
With the ability to manage, optimize, and automate all your online product inventory feeds and performance from a single source, it helps maximize your online sales from shopping campaign advertising.
AdClicks
A reporting tool that provides simplified and accurate online data with insights into your cross-platform campaign performance to help feed into your monthly reports, optimization efforts, and marketing strategy opportunities.
CallTrackingMetrics
Call tracking technology that highlights which marketing channels drive calls, texts, form fills, and other valuable actions to ensure your marketing dollars are allocated efficiently.
Data Feed Watch
With the ability to manage, optimize, and automate all your online product inventory feeds and performance from a single source, it helps maximize your online sales from shopping campaign advertising.
Straightforward Pricing, No Hidden Fees
Just like we keep our strategies, our management costs are to the point and match the cost-effectiveness your business seeks.
Get Pricing Now
Paid Search in Action Through
Custom Strategies
The Challenge
Norwall Power Systems, a client specializing in selling emergency backup power generators and associated equipment, came to White Shark Media while looking for a PPC Management Agency to increase traffic and sales. With experienced Google and Microsoft Ads management, our PPC services agency identified opportunities, improved traffic quality, and re-engaged previous visitors to provide another revenue channel.
The Strategy
- Change of the attribution model
- Implementation of automated bidding strategies
- Use of ad customizers, if-functions, and ad variations
- Enabling new re-marketing audience segments
- Upgrade of tracking tools and settings
- Supplementing the marketing efforts with Microsoft Ads
The Results
125%
Increase in ROAS
62%
Decrease in CPA
45%
Increase in Transactions
What this
Business
Has to Say
“I am happy with the way you work! I have had nothing but a great experience. White Shark Media is evolving in reporting, and I can keep learning and understanding what's going on with my account through an innovative performance dashboard.”
Don’t Know Where to Start?
Let our PPC Management Agency have a look at your current efforts. We’ll break it down to only the essential marketing you’ll need to get started and take it from there.